A popular saying goes that the road to success is not a straight line. Sometimes it leads to various detours along the way, such as learning about aircraft development, being a writer, keeping an eye on Bitcoin (BTC), and exploring the blockchain space.
In a Cointelegraph interview, Ahmet Usta shared his journey from being fascinated by technology since he was a child to becoming the founder of several successful Web3 projects focused on blockchain and non-token games. fungible (NFT).
Usta studied aerospace engineering at Istanbul Technical University in Turkey mainly because of his passion for technology. After that, he pursued a career in information technology and worked for various companies. Ten years later, Usta found himself in a strange situation. He said:
“By a strange coincidence, I found myself as a technology writer and editor. I’ve written about technology for Bloomberg Businessweek Turkey and a variety of other publications.”
Then came Bitcoin, which caught Usta’s attention as he “watched it closely.” Being seduced by the technology behind the cryptocurrency, Usta co-authored Turkey’s first book on blockchain and then took gigs as a blockchain specialist, giving speeches, seminars and training companies on the subject.
In 2021, the entrepreneur worked on a blockchain gaming project that integrated NFT. After finding success, he handed the project over to his partner to focus on a longer-term business called ELYT, which recently raised new funding to connect brands and influencers with Web3 technology.
When asked why he thinks it’s important for brands to use Web3 technologies like NFTs, Usta said that NFT technology is more than just an application. It’s a new way of thinking. He explained that:
“Innovation starts to spring up as soon as you can start thinking in this new way. The rest is simply an engineering and business problem. The key is to be able to create real business models from a new perspective.”
The executive also said that the possibilities in terms of NFT use cases are only limited by people’s imaginations. “The images and assets of the monkey game are nothing more than a small snowball rolling on the iceberg visible on the water,” he said.
Related: Intellectual property has an awkward fit in the decentralization of Web3: lawyers
Usta believes that there are many opportunities that Web3 opens up. According to him, Bitcoin, Ethereum, NFT and decentralized finance (DeFi) have their role to play in the world. He explained that:
“Bitcoin enabled record keeping without the need for a centralized structure. For the first time in human history, this enabled a decentralized trust protocol. With smart contracts, Ethereum has transformed business workflows “.
The Web3 entrepreneur also mentioned that NFTs limit the ownership of digital assets that could otherwise be replicated indefinitely and believes the space will discover other applications. Meanwhile, Usta also highlighted his confidence that DeFi will play a vital role in the future of finance.
